Monday, July 30th, 2007

My Love Affair With Joico

joico.jpg New York City in the summer: brimming with cultural vibrancy and vivid scope for the imagination. Though we can slice through the humidity with a butter knife, our cares melt away with concerts in the park and al fresco late-night dinners. While summer in the city might do wonders for our disposition, unfortunately it is murderous on our hair. I found myself totally unprepared for the rough shape my hair would be in after my summer of urban gallivanting. I am forever in gratitude to the makers of Joico K-Pak Sun Therapy Treatment Masque for their wonderful, restorative hair cream. Not only does this product smell delicious, it has worked astonishingly well for me (when many other brands fell short). Available at salons across the country, this product is worth a try for any person interested in engaging in ‘damage control’ for their locks. After all, returning to my college campus with sun-kissed skin and stories of summer adventures is one thing, but a dry, frazzled do is NOT on the ‘to pack’ list.

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