A Few Days in the Lives of Matthew Malin + Andrew Goetz
By Nola Weinstein March 16,2012
Glam caught up with (Malin +Goetz) founders, Matthew Malin and Andrew Goetz, in the days leading up to the jury panel for 2012 HBA Global Expo & Conference to get the scoop on their schedules. Here, Malin shares his hectic schedule, complete with product testing, launch planning, and his daily fitness routine.
Thurs., Feb. 2:
9:00 AM: Running on the Chelsea pier near our apt (I go five miles from Chelsea Piers, the Gym to Battery City and back). Perfect sunny day!
10:30 AM: In the office to review Valentine’s Day visuals for our website’s homepage and our two Manhattan stores (lookin’ pretty good).
12:00 PM: Conference call with our sales team in Chicago to review our business at Barneys and Bloomingdales
2:00 PM: Meeting at Maloney & Fox PR. The principles are friends and often collaborate with us on various promotional opportunities. Currently, we are organizing the Feb/March launch of our new store in LA on Larchmont Blvd in Hancock Park. Maloney & Fox have coordinated contacts for us with Hendrix Gin to sponsor our launch party and a Smart Car (maybe with our logo) to zip around LA in style!
Fri., Feb. 3:
9:00 AM: Weight lifting at the gym
12:00 PM: Jury Panel participants for an HBA show. We were asked to judge 20-30 beauty product submissions from start-ups/entrepreneurs to decide if they were appropriate to be new showings at the upcoming HBA show. We had to offer written feedback—good and bad—to each. There were about 10 skincare companies, 5-6 fragrance, 4 mens brands, 3 color brands, 5-6 bath and body and 2 or 3 hair care. It was a lot of fun and we got to see several industry peeps, also judging, that we are friendly, and, lots of great new brands on their way!
3:00 PM: Review our HR Manual with our newly hired HR Manager, Dave. This is a brand new position that we just budgeted to add to our growing office near FIT.
5:00 PM: Head home to get the car and hightail it out of NYC for our weekend place near Hudson, NY—two hours north of Manhattan.
9:00 PM: Late dinner at the Carolina House in Kinderhook, NY. OK—the actual word—comes from “Old Kinderhook” and was Martin Van Buren’s nickname during his presidential candidacy at 8th Pres of US. He is also from Kinderhook. The Carolina House is awesome, by the way. A log cabin with an amazing hamburger!
Sat., Feb. 4/Sun., Feb. 5:
Mon., Feb. 6:
9:00 AM: Run on the Chelsea pier
10:00 AM: Quick shower and tested a new lab sample of our best selling Detox Face Mask (could be a little more viscous, but, otherwise, great!)
10:30 AM: Office for a noon conference call with our London Sales Team to review our business at Liberty and Space NK and plan for a February training with staff there.
12:00 PM: Review hair care back bar program for development of a West Coast salon account of ours
7:00 PM: Dinner tonight—as guests for a private dinner with beauty professionals—at the Four Seasons Restaurant in mid-town. We have our suite jackets on!
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