We’ll do anything to improve our skin’s tone, texture and luminosity, and Lancôme’s amazing Génifique products certainly help us look our best. On Friday, the 19th, this award-winning product will allow us to feel as good on the inside as it makes us look on the outside by celebrating wellness on Génifique Day. This year marks the third year the beauty brand will support St. Jude Children’s Research Hospital by donating $7 from the in-store or online sale of every bottle of select Génifique products. These magical potions work wonders on skin within just seven days, and during the month of October, will do a world of good by supporting children with cancer and other life-threatening diseases. Support St. Jude’s research – and your own skin – by visiting a Lancôme counter to pick up Génifique Youth Activating Concentrate, Eye Light-Pearl or a gift set that includes both. Spread the social awareness of the occasion on Lancôme’s Facebook page via an app to create and share virtual photo booth photo strips, declaring the occasion on which you feel your absolute best; tweet about it @LancomeParis using the #GenifiqueDay hashtag. Illuminate your skin and support St. Jude’s dedication to the life-saving research that provides sick children with a glimmer of hope as well!

All are available at select retailers and at Lancome-USA.com for $60-$148.